Netflix Roku: Free Is Such A Beautiful Word

Industry News from TechCrunch

Excerpt: “Netflix made a big splash today with their announcement of a $100 set top box, built by a California startup called Roku, that streams free movies (for Netflix subscribers) to the living room.

Good for them. Instead of wading into a losing battle over cheap downloads and rentals (see Vudu, BlockBuster, AppleTV, Google, etc., which charge for each movie), they jump right to free. They know what the consumer wants.”

Link: Netflix Roku: Free Is Such A Beautiful Word

META Blog “Industry News” posts are cited verbatim and are intended for informational purposes only. Any opinions expressed are those of the source and should not be construed as an editorial position of the Media Experience Trade Association or its members.

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